Indicative topics

• Socio-cultural considerations in service experiences and consumer journeys
• Service misbehaviour, illicit service encounters
• Emotions, morals and values in services
• Service atmospheres
• Socio-technical service systems
• Sensory servicescapes
• Services in moralized markets
• Inclusive/exclusive service encounters
• The politics and poetics of service encounters
• Critical studies on service ideologies
• Ritualised service consumption
• Market-oriented Journeys
• Market-oriented Experience/Consumer Experience
• Market-oriented Practice Diffusion
• Service Ecosystems